Purnima Malhotra - On Social Media and Mobile Apps
First of all, I say this with a lot of pride that a girl presenting Social Media and Mobile Apps which I honestly thought was a 'guy category' or would be bagged by a guy.
She begins by saying that we have a lot of buzz around Facebook, Twitter but nothing on orkut, when there is a great amount of Indians on orkut than on other social networks
Facebook: make it better by adding RCB-City Chapter - for all RCB members who will join this group based on their city
Twitter: official twitter design template to show support for RCB
RCB official website ideas to keep it buzzing with activities even on non-match days, with contests involving 'Player of the Month', 'Fan of the Month' - basic motive being let the fan take the center stage discuss in terms of RCB's strategies, city heads appointed to be responsible to encourage participation by fans in that city, have a calendar schedule - marking important dates for fans to catch up with the action, free downloads, mobile applications
The presentation ended with a all girl team to work on the social media idea who will meet Rahul Dravid one on one :)
Way to go girl! You earned yourself and 4 others a big win!
Together with the Fan Advisory Board - They run all the activities, meetups and contests on RCB - on and off the Site.
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