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Story behind the new jersey

The IPL 2011 starts today and the RCB team is all set to challenge their opponents. RCB is prepared to go that extra mile this year. So while we have a new team and a new skipper, we also have a surprise for RCB fans - The new RCB Jersey has been unveiled and many will be anxious to know the rationale behind changing the jersey.

Major Changes:

1. Infusion of Blue as a additional colour in the design
2. Change in position of logos of sponsors

The Inspiration:

The objective was to preserve the core of the team's identity through Red and Gold, while infusing a youthful spirit into the design by using blue as an added element. The design epitomizes the essence of the Royal Challengers Bangalore’s spirit - sharp, youthful and dynamic.It's a balance of expression between power, youth and sports. The angular bands on the jersey depict a bold stance with a sense of dynamism. The gold element brings together a strong confluence of vibrant red with deep blue. The design uses the fluidity of fabric in motion to enhance its appearance in play.

Rationale for the change:
The new design has been planned with a clear motive of projecting a young, energetic and explosive team that is constantly challenging benchmarks.


The colour Blue symbolizes depth and stability and in combination with red and gold, creates a high-impact, vibrant design that oozes confidence.

Furthermore, the team has always tried to appeal everybody with a motto to thrill the entire nation with its performance, which has resulted in a significant rise in its fan following across India and even outside.

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Latest comments

When we will get new jersey in markey, i am planning to buy both i.e. practice & playing jersey
amgowda on 05 May 2011, 10:17 PM
Change the jersey to old one please...
tribhu-mratta on 03 May 2011, 05:01 PM
nes=w jersey gives good luck
kalyan999 on 02 May 2011, 08:54 PM
That's Great,
New jersey will help the RCB to win all their matches.
Reetesh on 02 May 2011, 03:39 AM
woah thts cool!
akash-raj on 29 Apr 2011, 10:25 PM
Fantastic!! Who designed the new kit? Must be some wizards from Bangalore!! When will these jerseys be made available? And please update your merchandise section with all the latest stuff.
Thanks!
MikeyS on 23 Apr 2011, 10:38 PM
When will the jersey be available for the fans?
Vinay-Vr1 on 21 Apr 2011, 04:56 AM
i like rcb jersy much..............
rollsroyals on 20 Apr 2011, 01:16 AM
it is a good jersey.......
ipl2011 on 19 Apr 2011, 08:22 PM
color of jersey wont matter
nnaa on 19 Apr 2011, 09:30 AM
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