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Listening is an art!
Since inception, RCB has taken the heading of this newsletter to heart. We pride ourselves on being good listeners, especially when our ‘fans speak’. We’ve listened to your opinions and thoughts on player selection for the forthcoming IPL Auction. Now, as we prepare for the auction, your input will be considered in our strategies. ALL will need to wait and see the outcome.
You recently said in our RCB Game Plan online analysis…”There is immense support for RCB, The team, the franchise, and the city it represents. There seems to be a lot of emphasis on taking on an aggressive approach in all the facets of the game. Fans expect a properly balanced side comprising of fit, young, and in form players. It’s important to have players who can deliver at crunch situations, as T20 is all about delivering on those crucial moments, which define or break a player”.
We continue to take steps to achieve our goals. On the technical and support staff side, we are pleased to announce SportsMechanics as our new service provider for performance analysis services for the squad and welcome Sandeep Raj as our analyst.
On the commercial side, we appointed DNA Networks as our exclusive commercial sales partner. RCB has established itself as one of the most exciting, vibrant and consistent IPL teams and the preferred choice of many sponsors. Our restructured commercial sponsorship portfolio now offers sponsors’ brands the opportunity to create bespoke experiences. Partnership opportunities include: Principal, Associate and Affiliate Partnerships.
Opportunities for sponsors are multiple, and include: player visits, player images, merchandise, premium hospitality, media, on-ground promotions, digital, stadium branding, uniform branding, community, co-branded activities and tickets, to name but a few. Any interested parties wishing to use RCB as a platform to market their business/products through advertising or on-ground activations can contact Sunil Mathew (firstname.lastname@example.org) at DNA Networks directly. Or comment below and we will take it further on your behalf.
Ranji Trophy CHAMPIONS! Karun Nair helped KSCA reach the final with another century and KL Rahul once again showed his class in the final by scoring a hundred to take his run tally for the season to over one thousand runs! Congratulations to Vinay Kumar and the KSCA management and members on winning their 7th Ranji Trophy final a few days ago.
Now top of the agenda – the 2014 IPL auction! May our strategy reveal great results and find favour amongst all loyal fans. However, regardless of the result, I’m sure we can count on your full support.
Stay ahead of the pack with your team of choice…RCB, RCB, RCB!!!
VP-Commercial, Operations & Cricket Academy
Royal Challengers Bangalore
The World's First Carbon Positive Cricket/Sports Team & Franchise
Russell Adams, VP-Commercial Operations and Cricket Academy at Royal Challengers Bangalore. Former KKR Venue Manager (Eden Gardens) and consultant of their CSR/Cricket Academy. A South African born in Cape Town and former Cricket Manager of the Western Province Cricket Association. He was the Team and Operations Manager of the Nashua Cape Cobras cricket franchise and was appointed the Project Manager at Newlands Cricket Ground for the inaugural ICC World Twenty20 South Africa 2007 tournament.